Notes from the workshop. What I'm building, what broke, what I learned, and what shipped.
Three recent projects, three unglamorous verticals, one thesis: depth in a specific niche beats breadth in a generic one. Here is why I keep picking the weird, specific industries on purpose.
Conner Contreras
Why I walked away from the AI consultancy playbook, stopped playing by rules that don't exist anymore, and rebuilt ShirePath as a builder's studio.
Conner ContrerasAnthropic's massive study of 81,000 AI users confirms what we see working with small businesses every day — and reveals five tensions every owner should understand before investing in AI.
Conner ContrerasA practical look at using Claude Code to build a professional business website, cutting hosting costs and gaining full control over my online presence.
Conner ContrerasDiscover how small businesses can leverage AI automation to streamline operations, reduce costs, and stay competitive in today's market.
Conner ContrerasLearn why having a dedicated technology advocate can help your business make smarter tech decisions, avoid costly mistakes, and maximize your technology investments.
Conner ContrerasExplore how AI-powered chatbots are revolutionizing customer service, providing 24/7 support, and helping businesses deliver better experiences.
Conner Contreras